GiG Extends Its Presence By Gaining Sports Betting License for in Colorado

GiG Extends Its Presence By Gaining Sports Betting License in Colorado
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A Maltese based gaming software provider, Gaming Innovation Group has recently extended its presence in the US. A few days back, the company received a license to provide sports betting for its flagship affiliate website known as in Colorado. The license was a betting license for Vendor Minor sports.

The license was issued by the gaming commissioner of Colorado. Now, it will allow to attract sports betting traffic for licensees in Colorado. This year in May, Colorado introduced an official online sports betting and has seen a swathe of sports betting businesses expanding their operations all across the state.

GiG Expands Its Network In Seven US States

Now the company’s website is active in the seven regions of the United States including Indiana, New Jersey, and Pennsylvania. It recently got the authorization to offer affiliate betting services in Pennsylvania. It’s the fourth state where GiG’s services are active via its two websites namely and

The GiG was issued its first affiliate registration last year in January in New Jersey. In this state, it was granted permission to provide traffic to Sportsbooks and casinos. After beginning its supply in New Jersey, it received a certificate of registration to operate sports wagering in Indiana in December 2019.

Colorado is the 18th state that began to offer legal online sports betting from May 2020 in the United States. According to H2 Gambling Capital, sports betting is about to reach over 200 million dollars in annual revenue.

Under the license, the company will be responsible to administer, monitor, and control several sports wagers that are developed or received on a gaming platform. The company will also look after the hardware and software for its gaming platform and deliver innovative services and products to ensure effective sports betting.

Jonas Warner is the Managing Director at GiG. According to him, the entire team is pleased to further extend its position in the United States with the approval of this new license. Its affiliate site is consistently gaining a huge presence in the markets of the United States. Colorado is the best place to convert their site viewers into players as the state has granted permission for legal online sports betting.

Other Sports Betting Services Launched With GiG In Colorado

Alongside this, the commissioner has also issued a vendor gaming license to LocationSmart in order to operate sports betting in Colorado. Under this license, the company will offer services such as IP intelligence, geo-fencing, and device profiling to the operators of sports betting in the state. With the help of its service, the gambling operators can identify their customers as well as verify the location.

Mario Proietti is the chief executive at LocationSmart. They are happy to fulfill the needs of lottery and gaming operators. Its services will assist them to address their geographical compliance requirements. This license is a great way to enhance its footprint for its customers across the globe.

About Gaming Innovation Group (GiG)

The GiG is a leading technology firm that specializes in offering services and products for the iGaming industry. Introduced in 2012, the company intends to expand gaming and make it more fun and fair for all its customers. It delivers cutting edge services to suppliers and operators so that they can provide the best gaming experience to their players.

As a Maltese company, its robust iGaming platform is available to landbased as well as online operators. Its data provides the appropriate insights on time. This allows operators to identify the gamblers who are involved in harmful gambling practices.

Securing this online sports betting license aims to boost its strategy to enhance its presence in the markets of the United States.

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