Best Betting Sites – Online Betting with Top Bookmakers

Choosing the best betting sites is vital for the quality of your play and the amount of potential payouts. With so many online bookmakers available, exploring the world of UK sports betting might seem like a daunting task. However, expert reviews like ours enable you to discover the online betting operators that will add actual value to your player experience. To find the best betting sites in the UK, we go through all registration steps and test a sportsbooks’ full spectrum of products, services, and procedures thoroughly. Read our complete guide to the vast universe of online betting below and savour the best UK sports betting sites.

Last Updated on 01/10/2021 by Jonathan Cortis

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What Are the Best Betting Sites UK Punters Can Enjoy?

There are plenty of betting sites UK punters can sign up with to wager on various sports events worldwide. If you are not already entirely familiar with the concept, sports betting allows you to place a wager on the outcome of a sports event and win money in case your prediction is correct. With the advance of technology, online sports betting has gained tremendous traction in recent years. That is why currently, there are many sports betting sites, which are packed with exciting extras to allow for an outstanding punting experience.

Sports lovers can enjoy features like in-bet play, live streaming, and more on diverse sports events not only in Britain but also worldwide. Given the wide variety, UK punters often find it challenging to pick the right bookmaker. A great approach, in this case, would be doing your research and considering expert reviews like ours when making a judgement.

To start, all betting sites UK punters approach must comply with the country’s regulations. Only consider gambling sites with valid United Kingdom Gambling Commission (UKGC) licenses. Then, you need to check the bookmakers’ sportsbooks and see whether they offer markets on your favourite sports. The most reputable ones cover a great variety of both traditional and niche sports events. Football, basketball, horse and greyhound racing, tennis, and boxing are among the most enjoyed sports to wager on among British fans.

You might be surprised, but the odds sports fans can choose from vary greatly across sportsbooks. Therefore, we advise you to use some of the multiple best odds checking tools. A great deal of sports betting websites provide their own odds checkers, but there are also many independent tools online. Last but not least, always look around for attractive deals and promotions.

Mr Play Sports

Mr Play Sports is a UK sports betting site that covers a variety of sports markets and provides attractive bonuses. You can find Britain’s favourite football, tennis, basketball, and horse and greyhound racing as well as less popular wagering options like snooker, table tennis and more. The bookmaker offers excellent odds and plenty of both regular and exotic bets. The Mr Play Sports website is excellently structured, with a clean and attractive design and intuitive navigation. It also offers top-quality in-play. Deposits and withdrawals are quick and easy, and Customer Support agents are very helpful.

Karamba Sports

Karamba Sports is another leading UK online bookmaker, which entered the market in 2018. I’s portfolio encompasses 30+ sports, and you can find all sorts of wagers like outright bets, regular bets, and a decent choice of exotic bets. The online bookie offers a truly rich variety of bonuses and deals like money-back specials, enhanced odds, free bets, and more. It is famous for its football and horse racing betting markets. Karamba Sports is fully licensed and regulated by the UKGC. While the website can undergo certain design enhancements, it is full of valuable features and widgets for an advanced player experience.

TonyBet Sports

TonyBet Sports offers and promotions are among the best in the industry. The online bookmaker site boasts a comprehensive sportsbook, where you can find loads of important events worldwide. The market variety is overwhelming. To give you a glimpse, important basketball and ice hockey events can have hundreds of markets, while a top Premier League football clash can easily reach 1500+ markets. At TonyBet Sports, you will find an excellent in-play betting feature and enjoy real-time punting. The UK betting site is packed with useful widgets for more fun and significant payouts.


Another excellent UK betting site is 888sports. It is an industry veteran with 13 years of experience in online punting. The site has grown tremendously over time, and at present, it provides hundreds of global sports events daily. You will be able to enjoy close to 30 sports and a decent amount of regular and exotic markets. In addition, 888sports provides outstanding live streaming and in-play features, where you can savour the joys of real-time play. It boasts a neat design with beautiful graphics and intuitive navigation. Overall, it is an excellent choice for players of all levels.


MansionBet is a genuinely outstanding gambling site with more than 30 sports and 30,000+ live events monthly. It attracts punters with its wide variety of markets on both popular and niche sports and outstanding deals and promotions. The online bookie is excellent for wagering on football, tennis, horse and greyhound racing, basketball, and other British favourites.

MansionBet complies with the industry standards for safe and secure play and is fully licensed by the UKGC. It provides a convenient set of payment methods, and you will be able to deposit and withdraw funds easily. Customer Support delivers premier service, and it is no wonder Mansion Bet received the Best Customer Service Company of the Year 2020 prize at the 2020 International Gaming Awards.

How Do We Review and Evaluate UK’s Best Betting Sites?

Picking UK’s best betting sites is a tough choice because there are many great quality UK bookmakers out there. Therefore, we have to be extra meticulous when reviewing and recommending any of them. To ensure a first-class selection, we carry out an in-depth research process and carefully evaluate several criteria listed below. Appraising UK’s best gambling sites is almost a science in itself. Indeed, there are many blogs and forums where players share their personal opinions on the different options. However, when you place your stakes in pursuit of winning cash rewards, it is essential to also consider expert advice from experienced professionals such as our team.


Unique Bookmakers

🇬🇧 Best UK BookmakerMr Play Sports
🎁 Top Free Bets888sport
🏵 Best VIP ProgramKaramba Sports
📌 Best Market SelectionTonyBet Sports
👨‍💼 Top Live StreamingMansionBet

Bookmaker Licensing and Legislation

To be ranked among the best bookmaker sites in the UK, a website has to be fully licensed by the United Kingdom Gambling Commission (UKGC). We inspect all license numbers and corporate registration details to determine if an online betting site complies with the necessary legislation requirements. Ensuring an online bookmaker holds a valid UKGC license is of utmost importance because it secures a safe and transparent betting experience. Sport betting sites might be subjected to additional regulatory requirements and procedures. We cover them all to ensure you can enjoy your game in a secure environment.

Straightforward Sign-up Process

The sign-up process may appear a bit complicated when it comes to the best online bookies, but this is actually in your favour. The reason is that in the past few years, such platforms have been subjected to various regulation requirements, which involve including additional steps in the registration process. However, the goal of these enhancements is to provide players with greater protection and security.

Regardless of the above, the sign-up process is straightforward and safe. Once you register, you can benefit from all the perks your select bookmaker offers. All leading betting websites offer you the possibility to upload your registration details directly online. Account verification is quick and efficient, and you will be ready to start your punting journey within minutes.

Market Variety

One of the most important parameters to look for when considering the best betting sites in the UK is market variety. The entire idea of registering is to enjoy diverse markets across your favourite sports. All of the websites we have listed below offer abundant markets on the most popular sports across Britain like football, tennis, horse and greyhound racing, boxing, and more. In fact, one of the main factors that set apart the best platforms from the rest is that they also provide a great variety of niche markets and exotic events. Therefore, you will able to enjoy yourself regardless of your preferences and experience level.

Betting Bonuses

Another essential factor in ranking the best UK betting sites is the amount and variety of betting bonuses they offer. All reputable bookmakers provide a welcome deal to new players upon registration. Afterwards, you can also take advantage of the other bonuses and promotions the online betting site offers. The top bookmakers typically deliver lots of deals and bonuses to attract and retain punters. Some of these include free-to-play games, money-back specials, best odds guaranteed, free bets, and many more. Our selection of premier British betting websites is characterised by the common trait of providing diverse and lucrative offers to suit individual play and maximise payout.


Competitive odds are crucial to whether a bookmaker will make it into our list of the UK’s best betting sites. Making an informed choice regarding the odds on offer is essential to your game, as it directly affects your potential wins. You would be surprised to find out how much the odds on a specific event may vary across different online gambling sites. Therefore, we recommend opening several accounts with various bookmakers. Our selection will surely provide you with some of the best odds on the market. However, we advise you to always do your own research before placing your stakes.

Available Payment Methods

The bookmakers on our best betting UK sites feature a variety of payment methods for your convenience. All of them offer the traditional bank transfers and debit card services (due to specific regulatory requirements, British betting websites are prohibited from utilising credit cards). Additionally, the best ones allow punters to enjoy a wide variety of eWallets as well as a number of prepaid cards. Some of these include Paypal, Skrill, Apple Pay, Google Pay, PAYSAFE Card, Boku (pay by phone), and more.

Streaming Options

Live streaming and in-play betting are possibly the most compelling ways to enjoy sports punting. The reason is that options like these allow you to immerse yourself in the moment and follow the dynamic shift in odds as the event unfolds. Some online gambling sites will charge you for live streaming, but typically the amount is as low as 50p. While some of the best UK’s betting sites still have to develop the live streaming option, live in-play is present at almost all of them. Therefore, the only thing you need to do is grab the opportunity presented by modern technology and dive into the real-time, fascinating betting experience.

Betting Site User Experience

UK’s best gambling sites offer an outstanding user experience with loads of extras and features to enhance your punting journey. Excellent graphics and design are of paramount importance to making you feel at home and enjoying the seamless play. Straightforward navigation and high visibility of key elements help you be more efficient in placing and tracking your bets. Mobile version design and layout are also essential if you are looking to enjoy punting on the go. However, you can rest assured that all major British online betting sites offer a first-class, smooth betting experience.

Discover the Best Betting Offers and Bonuses

The best betting offers on the market are easy to find if you know what you are looking for. Before exploring the terms and conditions of a promotion, you must familiarise yourself with the different types of deals and bonuses. You can find outstanding sign-up deals on the market, as all leading bookmakers are doing their best to attract new players. Promotions are pretty varied in nature and can offer diverse playing incentives to help you kick start your wagering.

When searching for the top betting promotions, you will undoubtedly encounter the term “deposit bonus.” The idea of deposit bonuses is that the online bookmakers will match your deposited amount. For instance, if you deposit £150, a deposit bonus of 100% will provide you with an additional £150. The bonus amount varies according to the bookmaker. Still, generally, deposit bonuses are among the best betting sites offers for players who wish to punt long-term.

Another popular deal among the betting promotions is the reload bonus. It is practically the same as the deposit bonus. The only difference is that it does not refer to your first deposit.

Cashback promotions are a less familiar but very attractive form of promotion you can find online. They are also called rakeback. The idea is that the betting site offers you back a certain percentage of the money you lost or that it profited from your game. Typically, sports betting websites cash you back on the money they profited from you.

Offers based on the cashback principle are typically modest, so it takes some research to find UK’s best bet offers. Cashback is calculated depending on the individual sportsbook’s terms and conditions. The greatest offers usually feature free swag and gear from your favourite teams and players in addition to the above bonuses. You can earn T-shirts, autographed items, and other memorabilia.

Editor’s Choice Bookmakers for January:

Mr Play Sports
A great platform that provides all major traditional markets and plenty of exotic bets across a portfolio of different sports. The British bookmaker claims to offer some of the best prices on the market and generous bonuses.
The site showcases outstanding event variety and competitive deals, as well as flexible payment and withdrawal options. The website’s design is clear-cut and catchy, and navigation makes it easy to use.
Karamba Sports
Licensed and regulated by the UKGC, which makes it a trustworthy bookmaker. British punters will find here an excellent sports betting ground with diverse bets and events and useful widgets.


Free Bets: How do they work?

Typically, free bets come as a multiple of your initial deposit, which you can use across different sports or as a casino bonus. When exploring a free bets deal, the first thing you need to do is to read carefully through the wagering requirements. Most free bet offers impose a 7-day limit on utilising them, and some will pay them out only after your wager is settled. Also, keep in mind the wagering requirements.

UK Betting Sites Variety: A Quick Guide

Leading UK betting sites offer a wide choice of sports markets. This is no surprise since market variety is among the top reasons for selecting online bookmakers. After all, the very purpose of sports betting is to place your predictions on the outcomes of certain sports events.

Naturally, bookies focus on the most popular sports across Britain. These include football, tennis, basketball, horse and greyhound racing, and boxing. Cricket, rugby, and golf also enjoy a great deal of punting interest. Major events on these sports often offer hundreds and even thousands of betting markets. The most reputable online bookmakers provide lots of markets on other sports as well. For example, a top ice hockey clash will often have 200+ markets across the best sportsbooks.

A great thing about the premier sports gambling platforms is that they also deliver markets on less popular sports like table tennis, MMA, futsal, motor racing, and more. In other words, regardless of your sports preferences, you will always have lots of choices when it comes to the top British online bookmakers. While the variety of sports is important, so is the choice of events. Online sports betting is all about the ability to enjoy yourself and entertain the possibility of receiving cash prizes. Therefore, British online bookies typically cover popular and niche events worldwide, including exotic leagues and tournaments.

In addition to sports wagering markets, most betting websites also provide markets on politics, reality shows, and more. However, the main reason for Britons to sign up remains sports betting. That is why usually fans visit the bookie’s sports portfolio first and then check the odds for the particular events they are interested in.

How to Find the Best Online Betting Sites

The best online betting sites might be hard to determine in the highly saturated market. However, there are certain things to be on the lookout for when going through a new sportsbook. For example, a variety of sports and wagering markets and generosity of bonuses and promotions are among the top parameters to consider. They also offer excellent graphics and design as well as a seamless multi-platform experience. Most of them provide various features and widgets to enhance your play, like in-play, which allows you to enjoy real-time wagering. The top betting sites also have clear policies on payment.

Secure and Easy Sign-up Process

Typically, the top betting sites provide a seamless sign-up process. Some players might find registration procedures tedious, but the truth is each component aims to ensure your safety and protection. Regardless of the number of steps, the sign-up is streamlined and straightforward.

Welcome Bonus and Free Bets

The quality of the welcome bonus and free bets offer is of paramount importance. It is essential to go through the online bookie’s terms and conditions to avoid any loopholes and cumbersome betting requirements. However, you do not need to worry. Choosing any of the top betting sites will provide you with an excellent welcome deal and generous free bets.

Rewards and Promotions for Loyal Players

Bookmakers are going out of their way to retain loyal bettors. Therefore, you would be right to expect lots of rewards if you are a dedicated player. Most online bookies offer VIP club memberships and incentives like additional free bets, wager insurance, and more. They will shower you with prizes in return for your loyalty.

Variety of Markets and In-Play Betting

Market variety is guaranteed at the best online betting sites. It is important to have access to diverse markets because this affects the quality of your play directly. The top sites feature extensive popular and niche sports selections where you can utilise diverse wagering types. First-class in-play betting is also essential. It allows you to delight in real-time sports play and adjust your wagers accordingly.

Responsive Platform

The best sites all feature a top-notch multi-platform experience. With the advancement of modern technology, players have become spoiled and expect to be able to enjoy diverse features, intuitive navigation, and impeccable design across different platforms. Therefore, online bookies are compelled to provide a first-class desktop and mobile user journey. The top betting sites are available in full functionality on all common types of devices.


Specialisation is critical when choosing an online bookie. If you are a footie, it is only logical to select a bookmaker focused on football. The same goes for the other types of sports. Most of the top betting sites are specialised in certain areas, but most importantly – they all cover in-depth Britain’s favourite sports like football, tennis, horse and greyhound racing, and more.

Newest Betting Sites for January


Best Betting Sites FAQs

Which is the best online bookmaker?

There is no correct answer to this question. The best bookmakers for you are the ones that provide you with a diverse choice of your favourite sports betting markets, competitive odds, a safe and secure playing journey, transparent terms and conditions, convenient payment, and any other factors that might affect your experience.

Which new betting sites are good?

The UK betting market welcomes newcomers all the time, and we strive to keep pace with the latest development. Our team of experts performs thorough research on a variety of bookmakers daily. Follow us to read our comprehensive reviews and keep up to date with the industry's newest brands.

Which betting sites give you free bets?

There is hardly a reputable sportsbook that does not offer free bets. Such bonuses are so popular that online bookmakers constantly come up with updated deals to attract new players. Make sure to read each offer's terms and conditions carefully because free bets often come with specific requirements.

How long does it take to open a new betting account?

Most online betting sites offer clear and efficient sign-up procedures. Filling in the required information and confirming your account should not take more than a few minutes with UK’s best online bookmakers. Once you are done with the registration process, you are ready to enjoy the welcome offer and kick off your play.

What information do I need to open an online bookmaker account?

Usually, all that is required to sign up with an online bookmaker is your name, address, and payment details. Additional paperwork might be needed to confirm your identity on occasion. However, the goal of such procedures is to ensure your safety and security. Online betting sites are typically very efficient in verifying your identity, so it does not take long to complete this step.
Author: Jonathan Cortis
Chief Editor
Jonathan Cortis was an avid online casino player. He had already been sharing and discussing experiences with a group of like-minded friends that had the same interest. And so it seemed only natural to take a fun hobby to the next level. Jonathan decided to create a website where he and his friends could publish reviews of the casinos they've played at.